RT Journal Article SR Electronic A1 SOBCZYK, Wiktoria A1 WÓJCIK, Katarzyna Agnieszka T1 PUBLIC ENVIRONMENTAL EDUCATION IN THE FIELD OF ECO-LABELLING JF Trends in education YR 2013 VO 6 IS 1 SP 620 OP 623 UL https://tvv-journal.upol.cz/en/artkey/tvv-201301-0138.php AB The idea of introducing of ecological labels (eco-labelling) on products, which are less harmful to the environment, emerged in the XXth century. Ecoproduct is a product that production, utilization and recycling is in terms of environmental and social requirements improved as compared to a conventional product. Eco-labeling enables the consumers to clearly identify "green" products. Surveys have shown, that ecological labeling of goods is recognized in a very limited scale. Therefore, there is a need for a broad ecological information campaign for consumers.